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Market research Methodology

Our information is based on the primary research and secondary research. Primary research is the in depth the interview survey for the experienced industry participants, from which we get the meaningful and the significant industry data. The secondary research data is from the other publications including the trade association publications, trade journals, proprietary databases, government publications, corporate annual reports and financial report.

 

Custom research

We can provide the Custom research in the industries, including the Chemical & materials, home appliances, semiconductor manufacturing, machinery & equipment and etc.

Phase 1

 

  We need to know that the product position in the target regions, which needs that the product manager inform the information.

 

Phase 2

 

We will conduct the secondary research, including the trade association publications, trade journals, government publications, corporate annual reports and financial report. In additional to our proprietary databases, our specialized industry researchers will then get the reliable data and the clear future forecast after reconciling data contradictions sources.

 

Phase 3

 

  The client tell us the requirement, we will design the investigation structure.

Project sample

 

 

Steps Sample number The client needs
1. Channel Partners (agents) 10 the brand numbers and names, the revenue by brand and the revenue by types and the contact information of the agents
2. manufacturers (including domestic brand and imported brand) 48 the brand numbers and names by every manufacturers, the revenue by years, the major customer list by brand.
3. Customers (supermarket, online shop ) 92 the customer list,the revenue by customers, the customer manager and phone number

In the Phase 3, the client needs to review their questions and we will give the feedback to the client.

 

Phase 4:

ICRWorld will prepare the Microsoft EXCEL or PPT with the in-depth analyzes insights. Then our analysts present the EXCEL or PPT to the product manager of the client. In the phase 4, our analyst also explains the data source and the market research Methodology.